Tech Stack

Our Complete Tech Stack Revealed: Tools We Use Daily

Maya Rodriguez

Maya Rodriguez

Content Research Specialist

Jan 5, 202614 min read
Tech Stack Overview

From design to deployment, here's every tool we use to build world-class websites. Includes cost breakdown, why we chose each one, and honest reviews based on years of daily use.

Why We're Sharing Our Stack

Transparency builds trust. We want you to know exactly what tools power your projects and why we chose them. This isn't just a list—it's a complete breakdown of our workflow with real costs and honest assessments.

Total Monthly Cost: $847

This investment allows us to deliver enterprise-quality results at competitive prices. Here's how we allocate our tool budget:

  • Design & Prototyping$180/mo
  • Development & Hosting$245/mo
  • Project Management$125/mo
  • Marketing & SEO$199/mo
  • Communication & Support$98/mo

Design & Prototyping

Figma

Design, prototyping, and collaboration

$45/mo

per editor

Our primary design tool. We use Figma for all wireframes, mockups, and prototypes. The real-time collaboration features are game-changing for client feedback.

Why we chose it: Best-in-class collaboration, browser-based (no downloads), and the component system saves hours on every project.

Adobe Creative Cloud

Photoshop, Illustrator, After Effects

$55/mo

per user

For advanced image editing, logo creation, and motion graphics. While Figma handles most design work, Adobe tools are essential for complex graphics and animations.

Why we chose it: Industry standard with unmatched capabilities. Photoshop for photo editing, Illustrator for logos, After Effects for animations.

Webflow

Visual website builder

$42/mo

per site

For rapid prototyping and client demos. Webflow lets us build functional prototypes quickly without writing code.

Why we chose it: Perfect for showing clients interactive prototypes before full development begins.

Development & Hosting

VS Code

Code editor

FREE

Our primary code editor. Lightweight, extensible, and has extensions for every language and framework we use.

Why we chose it: Free, fast, and the extension ecosystem is unbeatable. IntelliSense saves countless hours.

GitHub

Version control and collaboration

$21/mo

Team plan

All our code is version-controlled with Git and hosted on GitHub. Essential for team collaboration and code backup.

Why we chose it: Industry standard, excellent CI/CD integration, and GitHub Actions automate our deployment pipeline.

Vercel

Hosting and deployment

$20/mo

Pro plan

Lightning-fast hosting with automatic deployments from GitHub. Perfect for React, Next.js, and static sites.

Why we chose it: Zero-config deployments, global CDN, and incredible performance. Deploy in seconds with git push.

Supabase

Backend as a service

$25/mo

Pro plan

PostgreSQL database, authentication, storage, and real-time subscriptions. The open-source Firebase alternative.

Why we chose it: Full PostgreSQL power, built-in auth, and real-time features. More flexible than Firebase.

Cloudflare

CDN, DNS, and security

$20/mo

Pro plan

Global CDN for faster load times, DDoS protection, and DNS management. Essential for performance and security.

Why we chose it: Dramatically improves site speed, excellent security features, and the free tier is already powerful.

Project Management

ClickUp

Task management and collaboration

$19/mo

per user

Our central hub for project management. Tasks, timelines, docs, and client communication all in one place.

Why we chose it: More affordable than Asana, more features than Trello. The customization options are endless.

Notion

Documentation and knowledge base

$10/mo

per user

Our internal wiki, process documentation, and meeting notes. Everything we need to know is in Notion.

Why we chose it: Incredibly flexible, beautiful interface, and the database features are powerful for organizing information.

Loom

Video messaging

$12.50/mo

per user

Quick screen recordings for client updates, bug reports, and training. Much faster than writing long emails.

Why we chose it: Saves hours of explanation time. Clients love seeing visual walkthroughs instead of text instructions.

Marketing & SEO

Ahrefs

SEO and backlink analysis

$99/mo

Our primary SEO tool for keyword research, competitor analysis, and backlink monitoring.

Why we chose it: Most accurate backlink data, excellent keyword research, and the site audit tool catches technical issues.

Google Analytics 4

Website analytics

FREE

Essential for tracking website performance, user behavior, and conversion metrics.

Why we chose it: Free, powerful, and integrates with everything. GA4's event-based tracking is much better than Universal Analytics.

Hotjar

Heatmaps and user recordings

$39/mo

See exactly how users interact with websites through heatmaps, recordings, and feedback polls.

Why we chose it: Reveals UX issues that analytics alone can't show. Watching user recordings is incredibly insightful.

Communication & Support

Slack

Team communication

$8/mo

per user

Our primary communication tool. Channels for projects, direct messages, and integrations with all our other tools.

Why we chose it: Better than email for quick communication. The search function and integrations are excellent.

Zoom

Video conferencing

$15/mo

per host

Client meetings, team standups, and screen sharing. More reliable than Google Meet or Microsoft Teams.

Why we chose it: Best video quality, most reliable connection, and clients are familiar with it.

Intercom

Customer support chat

$74/mo

Live chat widget on our website for instant client support. Includes AI-powered responses for common questions.

Why we chose it: Professional, feature-rich, and the AI assistant handles 40% of inquiries automatically.

Key Takeaways

  • Invest in Quality Tools: The right tools pay for themselves in time savings and better results
  • Integration Matters: Choose tools that work well together to create a seamless workflow
  • Start Small: You don't need everything at once. Build your stack as you grow
  • Free Doesn't Mean Inferior: Tools like VS Code and Google Analytics are free and world-class

Want These Tools Working for You?

Our team uses this complete tech stack to deliver exceptional results for every client. Let's discuss how we can build something amazing for your business.

Start Your Project

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